New CPMA Corporate Culture Awards

At a time when recruiting and retaining the best talent is more competitive than ever, corporate culture can be a strategic competitive advantage that will set your organization apart. CPMA is pleased to work with Waterstone Human Capital to offer our members the opportunity to participate in the corporate culture exercise. The Waterstone Culture Dashboard™ is an employee survey that helps define your corporate culture and benchmarks it against the behaviours that drive high-performing cultures – specifically those of the Canada’s Most Admired Corporate Culture™ award winners.

“Mission-driven” companies have 30% higher levels of innovation *

CPMA members will be entitled to an exclusive offer to complete the survey for a much reduced fee of $499, plus applicable taxes. All members who participate in the survey will be automatically considered for the inaugural CPMA Corporate Culture Award.

Waterstone specializes in Culture Advisory services and manages Canada’s Most Admired Corporate Culture™ awards program, which annually recognizes best-in-class Canadian organizations for having cultures that have helped them enhance performance and sustain a competitive advantage.

How to participate:
  1. Click here to request your company's survey link.
  2. Receive a custom link to The Waterstone Culture Dashboard™ survey.
  3. Ensure that the requested number of your team members complete the survey.
  4. Once the survey is completed, you will receive a customized report highlighting your results as well as potential areas for improving your corporate culture.
  5. Your organization will automatically be entered to win the inaugural CPMA Corporate Culture Awards.

Participating organizations will also receive exclusive content regarding best practices and trends in corporate culture and have the opportunity to work more directly with Waterstone’s Culture Advisory practice at a discounted fee if they choose to do so.

Companies with an engaged culture have 30% greater customer satisfaction levels **

Note: the reports generated through this process are strictly confidential. Waterstone Human Capital does not disclose details of any organization’s Waterstone Culture Dashboard™ to CPMA except to identify the CPMA Corporate Culture Awards winners.

Request your company’s survey link now! This opportunity closes on February 28, 2019.

* https://www2.deloitte.com/insights/us/en/deloitte-review/issue-16/employee-engagement-strategies.html

** https://smith.queensu.ca/magazine/winter-2014/features/engaging-employees